July 22, 2024

Business trends that will shape future of the industry

In many cases it is necessary to have a perception of time, build a new brand identity , redefine values, processes and strategies . Much of what has been is no longer useful, but to understand this, it takes study, patience, empathy and attention.

Aligning with the consumer of the future requires flexibility, human connection and connectivity, always with the use of technology in favor of sustainability .

It is necessary to anticipate and think of strategies to not be surprised by the new reality. Analyzing consumer behavior and being attentive to conversations and perceptions is important in this process.

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Get ready: the new one arrives tomorrow

Entrepreneurs need to study the market and adapt to the new way of consuming. The pandemic brought another way of seeing the world, people and products.

The way of buying has changed and online purchases have increased significantly. Those who do not adapt to this modality will have great difficulty in staying in the spotlight in a scenario as competitive as the textile universe.

Working on more assertive strategies to present the trends and novelties of the collections is what should be thought of first. The customer profile has changed and adaptation to this new moment needs to follow.

Think: what can I do to spark customer interest in my brand? 2023 is right there, show your face. Grow and appear.

Wearable Technologies/Wearables:  Technological devices that can be used by users as garments – glasses, watches, shoes, bracelets, shirts, etc. The home appliance lineup will include refrigerators, stoves, microwave ovens, washing machines and vacuum cleaners, all of which are connected to smartphones and even TVs.

Collaborative and Shared Economy:  Socio-economic system built around the sharing of human and physical resources (crowdsourcing). It includes the creation, production, distribution, sharing and consumption of goods and services by different people and organizations from different places and cultures.

Mobile, Digital and Bitcoin Payments:  Instruments used for the financial settlement of an operation, which require the existence of distribution channels and infrastructure for capturing and processing transactions.

3D printers:  Companies today use additive manufacturing largely to prototype parts and accelerate production in the industry, but you want to get to the final product, even with better materials.

Augmented Reality:  Allows the user to interact with the world inside the screen, even outside of it. It is an environment that involves both virtual reality and elements of the real world, creating a mixed environment in real time.

Robotics:  Science that studies the elaboration, assembly and programming of robots to perform tasks automatically. Used to gain productivity and lower cost of any system.

Smart Factories:  Considered the new industrial revolution for integrating manufacturing with the state of the art of information and communication technology, intelligently connecting people, machines and processes.

Advanced Materials:  Technological advances in the production and quality of materials. They arise from the development of materials science that offer new perspectives.

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